How to protect your scaleup culture in times of hypergrowth

Hiring for cultural fit: Putting core values into practice

It’s every startup’s dream to become a scaleup one day – and that usually happens when you’ve found your product-market fit, enabling you to build a predictive growth engine. And we all know what happens then. Moving beyond the startup phase comes with a tremendous increase in hiring new personnel, to achieve that big hairy audacious goal you set out for yourself.

Don’t exchange culture for hypergrowth. Your employees don’t want to work for your company because it can become the next unicorn. Your employees want to work for your company because they believe that the ‘why’ behind your company can make you conquer the world. In this playbook, I will therefore explain how to hire for culture fit, also (or maybe I should say, especially) in times of hypergrowth.

Cheers, Charlotte Melkert
Co-Founder & CEO at Equalture.

Insights you will get from this playbook

  • The importance of daring to dream big;
  • Why company culture has become so important in the 21st century;
  • What core values are;
  • How to translate core values into measurable traits;
  • How to assess these measurable traits in your hiring process.


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